News Corp expands Apple News license agreement

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    Apple News+ users will continue to view publications like The Wall Street Journal through the service in the near future, as Apple has signed a new expanded licensing agreement with News Corp.

    Revealed in News Corp’s quarterly results on Thursday, chief executive Robert Thomson confirmed that a new deal has been struck between it and Apple. Though less detailed, Thomson said it’s a far more sweeping deal than the previous version.

    “In addition to our significant contracts with Google and Facebook, we have renewed and expanded our multi-year global agreement with Apple,” Thomson said in a statement. Press Gazette. Thomson expects the deal to “become an important source of subscriptions and advertising revenue for our news sites around the world.”

    In his comments section, Thomson paid tribute to Apple CEO Tim Cook and SVP of Services Eddy Cue. Thomson continued: “There is no doubt that Tim Cook and Eddy Cue both have a deep understanding of the importance of professional journalism and we greatly appreciate their personal and corporate commitment. surname.

    While no real details of the deal have been confirmed, it will likely give Apple News users more than they’ve ever been able to. A 2019 deal with News Corp resulted in The Wall Street Journal to be one of only two major publications to sign up for an Apple News+ subscription.

    In August 2020, News Corp said it was seeing results from Apple News+ subscriptions, as the platform attracts a “really different audience” for Journal than usual.

    With WSJNews Corp also makes Times available in Apple News+. Items from New York Post and Sun also viewable in Apple News under a free offer.

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